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Lesson 2

Shoot your advertising clip

1
filming a video
in groups

Preparation

Print materials (for the entire series):

Activity 1

Video production
Group work
45 min.
Tablets: CapCut app

Task:

1. Today we are going to split into our groups to shoot short advertising clips and record the voice-over. You can refer to the notes and the storyboard you wrote during the last lesson. When talking to the camera, remember to speak loudly.

2. We will then edit the videos, voice-over dialogue and music together. For this we will use an app called CapCut. If you need instructions on how to use the app and put everything together, you can access a tutorial video using the QR code.

If you are using CapCut on a tablet:

If you are using CapCut on a PC:

Information for teachers

If the class has not worked with the CapCut app before, the video can be shown as an introduction.

All you need is one student per group who has experience or feels confident working with CapCut. We expect that about half the class should already be familiar with the app.

Alternatively, you can also work with the iMovie app.

If there's still time...

... If individual groups finish their advertising clip early, they can show it to other groups who have finished too. They can give each other feedback and make suggestions for improvement.

Skills learned in this lesson series:

Students...

... develop their technical skills with the CapCut video editing app. They learn how to edit videos, record voice-overs and add music. This promotes media literacy.
... learn to work effectively as a team. They have to work together as a group to coordinate and implement their ideas and then shoot the advertising clip.